• Smartsheet (map)
  • 10500 NE 8th St #215
  • Bellevue, WA, 98004


How do you fit ten pounds of software development into a five-pound bag? Prioritizing your backlog just might be the single most important decision software development teams can make. It sounds simple – work on the things that will deliver the most value. But which stories, features, and requirements, exactly, meet the criteria? Should we optimize for durability? Flexibility? Simplicity? Modern experiences? Breakthrough features? Resilience?

Ultimately, great products deliver great experiences for real people. Measuring how users feel about the product, even before it’s built, can drive alignment among stakeholders, focus teams on the right work, encourage creativity and autonomy, and increase collaboration. Net Promoter Score measures advocacy. NSAT measures satisfaction. Scraping social media can give you some insights for the portion of your users who express themselves there. Peter will illustrate the mechanics of an alternative approach to measuring sentiment and how to use those metrics to focus your backlog on the things that are most important.

“Life is too short to build something nobody wants.” – Ash Maurya


5:30-6:15 pm: Networking and food supplied by Smartsheet
6:15-7:45 pm: Feature presentation
7:45: Retrospective


Smartsheet: 10500 NE 8th St
 #215 (second level of the atrium near Nova Eye Care)
 Bellevue, WA 98004